Your own branded app store.

Your own branded app store, with your logo, for your company’s private and internal apps. Private apps install on enrolled company iPhones and iPads.

One place with your logo where your people find your company’s private and internal apps: Apple Business Custom Apps and App Store apps. Private apps install on enrolled company iPhones and iPads.

Included in Distribution, with or without devices, and in the 14-day trial, with no card. Installing apps on devices needs device management: free for up to 5 devices, then the AppDeploy paid plan.

How an app reaches a device.

Getting an app into AppDeploy and getting it onto a phone are two separate steps. People find your apps in your branded app store, and apps install on the devices you enrol.

Your branded app store

People open your branded app store, enter their work email if you require it, and choose from the apps you list there. Private apps install on enrolled company iPhones and iPads.

AutoDeploy install

Assign an app and it installs on enrolled devices; the person may be asked to accept.

Zero-touch enrolment

Devices bought through Apple Business enrol themselves out of the box. The employee unboxes, joins Wi-Fi, and the device arrives configured.

Read the full delivery guide

Keep Apple Business as the foundation. Make the day-to-day easier.

Apple Business (formerly Apple Business Manager) provides the compliant foundation for private app access. AppDeploy adds your own branded app store, employee access flow, Managed Apple Account mapping, request and install records, operational visibility, and device management for the company devices your apps install on.

Read the Apple Business setup guide · Explore iOS internal app distribution

The websites your team uses, one tap from the Home Screen.

A Web Clip adds a website, such as your intranet, HR system or staff rota, to the Home Screen of an iPhone or iPad as an icon. Enter its address and AppDeploy can fetch the name and icon for you.

Assigned to enrolled devices

Assign a Web Clip to a device group and AppDeploy sends it to the group's enrolled iPhones and iPads through device management. Remove the assignment and AppDeploy sends its removal.

Draft, publish, retire

Save changes as a draft, publish when ready and retire a clip you no longer need. Each publish and retirement is recorded in the audit log.

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